01 Zero-One Media Centre, London

Zero OneProject: Feasibility study on increasing the commercial use of the centre in Soho, London

Scope: Feasibility study looking at:

• Identifying potential market for Media Centre and client development
• Evaluating the experience of commercial users and potential appeal
• Exploring the nature of the offer compared to competitors
• Auditing commercial services compared to industry standards
• Analysing bookings, cost structures and income
• Defining the potential for future development