Lyme Regis Museum

Business Insight Plan looking at engaging more visitors and increasing earned income.

Reviewed visiting season and the Lyme Regis Town offer, key audiences and potential offers to them and where a visit to the museum fits into the tourist agenda.

Suggested ways of expanding earned income streams, how to increase income across a range of activity, integrating hire audiences with visitor events into a mixed economy approach, along with the impact of central activity planning.