The Charterhouse, London

Business Insight Report to examine options for attracting audiences to this 16th-century listed historic estate. This carefully balances the needs of the resident Brothers with the potential for engaging visitors with the built heritage and extensive gardens.

Worked with staff to review current and potential audiences, profile key audiences and how to expand the visitor offer to them using existing resources.

Reviewed earned income streams and possibilities for increasing income across the whole site, integrating Hire and Commercial audiences with visitor events and activities into a mixed economy approach as well as setting up a central activity planning system to coordinate effort.